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How to Make Money on YouTube

November 28, 2016

Do you spend your time making videos for YouTube, but are wondering how to turn a profit from you channel? Make money on YouTube by following these simple steps, whether you just want to compensate yourself for the money you spend creating content, or turn your channel into an earning powerhouse.  It all depend on how much time you are willing to commit and the quality of your content.

Content

The first key to making money on YouTube is to develop a channel people want to watch.  When you create a loyal audience, who can’t wait for your next post, you can easily start to monetize your account.  Advertisers look for channels with plenty of subscribers to deliver their message to.  When you have a good viewer base and the minimum number of required subscribers, only then should you consider monetizing your account.

Get Your Account Ready to Earn

When you have generated fans and can create quality content regularly, it’s time to set your YouTube account up to earn some money.  First, enable your channel for monetization.  Next, connect your channel to an AdSense account so you can get paid for your videos.  At this point you should also get to know the different ad formats and ways to monetize your content.  YouTube provides tools to help you create a channel that earns with its Creative Studio app and in your video manager.  Keep in mind that your account must be in good standing to make money on YouTube, and future violations may affect your ability to earn, so learn the rules and guidelines carefully.

Make a Plan

If you want to transform your YouTube channel into a successful business, you need to have a good plan.  You should decide how much time and money you realistically should spend on monetizing your channel, and stick to it religiously.  You need to account for time and money spent writing, shooting and editing your videos, fine-tuning your channel and publishing everything so you can turn a profit.

Choose Your Delivery Method

YouTube offers plenty of options for including ad content in your videos.  You can include an overlay and display adds, such as banners and images, or connect skippable or non-skippable video ads to the beginning of your content, add midrolls or bumper adds as well.  It’s crucial that you choose a format your viewers won’t find offensive or that reduces the quality of your brand.

Set Goals

When trying to make money on YouTube, it is important to be able to measure your success.  Set goals for your channel that are clear, measurable and easy to track.  YouTube offers analytics to make your tracking simple and automatic. 

Merchandize

When your account is ready and you have begun to meet and exceed your earning

goals, it is time to think about creating merchandise for your brand.  It is important to ask yourself the following two questions.  Do I have brand recognition?  If you don’t, it may not be time to think about merchandise just yet.  The second question is, what is my brand Identity?  If you can’t answer this question, you should probably wait on creating your new line of merchandise for your YouTube channel.

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